Norton Antivirus Online Purchase In Online mode, you can buy the Norton Products straight from the official online store of Norton. For getting the setup of the Norton product for your system, users are required first to create a Norton account. To make a new or original user account, users must give the necessary details such as name and place of residence. After giving the complete info and after purchasing a Norton product or service, the user will receive a 25 character alphanumeric product key in an email sent to their registered email address. Only after a user has secured the product activation code, can they carry on with the steps for downloading, installing and finally activating the Norton product on their system.